How Much Should a Consultant Charge? Pricing for Independent Professionals

At a glance: your fee is a positioning symptom, not a number Experienced independent professionals with thirty years behind them


What you know is getting scarcer, and nobody can fix it

At a glance: Automating the junior work makes the senior work scarcer, and no policy can fix it A new


The authenticity premium: what personal branding actually sells you

At a glance: Personal branding sells a face and attention you can buy tomorrow. Reputation grows from the work people


No Killer Channel: Why ‘And’ Beats One Platform

At a glance: no single channel carries your practice; the combination, held together by 'and', does Mark Ritson's answer to


AI for independent professionals: staying the expert in the room as the tools get smarter

At a glance: Your experience is not the thing to protect from AI. It is the reason AI works better


Career reinvention over 50: what actually carries you when you go independent

At a glance: your good name and your relationships carry you, not a personal brand Going independent after 50 is